Celebration Golf Management LLC – “Seven Keys to Success”
- Seventy Five Years of Combined Experience in the Golf Industry?
- Utilizing valuable lessons learned along the way
- Identifying and experiencing the ‘trends’
- Design, construction, maintenance
- Operations, marketing, services
- Increasing expectations of the customers
- Trends in equipment, instruction, retail
- Tournaments
- Managing through several cycles in the economy
- Experience with Private, Resort and Daily Fee Operations
- Develop and Implement all types of Membership Strategies
- Promote Marketing Alliances with Resorts and all forms of Tee-time usage agreements.
- Operate and promote the daily fee experience on the highest of levels
- Focuse on value regardless of price point
- Roots in the Golf Business Not the Business of Golf
- Executives of CGM have been directly involved in all facets of the golf operation
- Sole focus on golf course development and management
- Successful individual profit centers within each golf operation
- Limit our efforts to our expertise leaving the residential and resort management to our friends or partners in those respective industries.
- Comprehensive Development and Management Services
- Understanding and executing of all aspects of the business as a golf course developer and owner as well as a third-party management perspective
- Innovative Management and Marketing Programs
- Creative themes in conjunction with development projects
- Unique loyalty programs
- Progressive marketing
- Creative advertising
- Diligent networking
- Maximizing public relations opportunities
- Establishing new trends and levels for customer service
- Utilization of technology and systems to enhance service and improve management controls (GPS, Internet Marketing, Point of Sale, Social Networking etc.)
- Big Company Structure & Small Company Culture
- Standard Operating Procedures for all operational areas
- Sophistication of Financial Reporting
- Employee Leasing Program
- Centralized Accounting
- Privately owned by Executive Team
- Hands-on approach by management
- Employee friendly culture
- Providing Leadership - For Today and Tomorrow
- Our Executive Team understands employee issues from direct operational experience
- Our corporate growth plan and consistency offers incentives for employees to advance their careers
- Extensive in-house training
- Proven ability to recruit top talent from the outside
